Heart Lands by Aveda FW13

Aveda™ presents its gorgeous limited edition make-up collection called Heart Lands for fall winter 2013. The new cosmetic range takes its inspiration from uncomplicated times. Nomadic-inspired eyes and just-in-from-the-cold, naturally flushed cheeks,” says Janell Geason, Aveda Global Artistic Director, Makeup. “The textures are velvety and the palette is rich with buildable color. I wanted it to look more like a stain, as if the color was radiating from within.”

Cool with satin soft finishes, shimmering warm colors radiating for day and night while deep intriguing intensity comes in a matte disguise. Heart Lands by Aveda FW13 is a limited edition collection of 14 products.

Heart Lands Limited Edition Collection by Aveda FW13

Nourish-Mint™ Smoothing Lip Color formulas are infused with plant and fruit waxes to help smooth fine lines, hydrate and plump lips. Nourish-Mint Smoothing Lip Color provides creamy, saturated, full coverage with carmine-free pigments. Two colors, both limited editions come with the suggested retail price of $16,- each.

Redwood, a rich warm brick-red

Sweetplum, a rich plum violet

Nourish-Mint ™ Rehydrating Lip Glazes by Aveda glides on smooth for immediate, even color with a satin shine. These glazes are carmine-free. The two shades part of the Heart Lands Collection come with a suggested retail price of $18,- each.

Winterberry, a violet berry with iridescent sheen

Honeytree, the glaze for a natural sheen.

 The Nourish-Mint™ Lip Liners are formulated with plant waxes and fruit butters to help shape and define the lips.  The plant lipids deliver a moisturization that is longwearing, non-feathering and doesn’t smudge.  Two limited-edition shades are available as part of the Heart Lands Collection, both come with a suggested retail price of $16,- each.

Plum Petals, an intense matte cool violet

Red Petals, an intense matte warm brick red

The Petal Essence™ Eye Definers are formulated from jasmine petals and geranium leaves and the aromatic flower waxes make this formula creamy, blendable and smooth. Two limited-edition shades are available as part of the Heart Lands Collection and come with a suggested retail price of $16,- each.

Night Lily, a charred purple smoke

Juniper, a matte deep green

The Petal Essence ™ Singel Eye Colors provide crease-resistant color with aromatic flower waxes of jasmine and geranium to create a petal-soft texture that builds and blends effortlessly. A total of six limited-edition colors are available as part of the Heart Lands Collection. Each color comes with a suggested retail price of $14,-.

Dusk Orchid, charred purple with a satiny finish

Viridian, a cool satiny deep green

Ginger Root, a warm satiny soft orange gold

Hyacinth, a light satiny lavender violet

Bronze Patina, a cool satiny army green

Antique Gold, a light shimmering gold patina

Aveda’s Heart Lands short film below features a few amazing looks created with the products shown above, enjoy!

The Heart Lands Limited Edition Collection is now available on Aveda’s website.

Images and video courtesy of Aveda




This entry was posted on Wednesday, August 14th, 2013 at 9:14 PM and is filed under MissBeautyNews, MissShopNews . You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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